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The first Dreame Chinese home appliance store to open in Moscow

Dreame has been a participant at our exhibition for several years in a row, so this is great news for us as well! Stores are being prepared to open in the “Rigamall” shopping center on Novaya Riga and in “Salaris” at Salaryevo. According to Natalia Kermedchieva, Vice President of the Shopping Centers Union, the first store will open as early as August 2, and the second one—in early autumn.

Dreame specializes in the production of robot vacuum cleaners and high-speed hair dryers, and is constantly registering patents for innovative technologies—such as high-speed vacuum motors, monocular machine vision, and noise reduction technology. Many of you may also remember the robot dog that the brand presented at our China Commodity Fair last year.
According to experts, the choice of location in the Moscow suburbs is linked to the brand’s premium positioning. It is assumed that Dreame’s home appliances will attract affluent residents of Rublyovka. Kermedchieva adds, “The well-off clientele surrounding the shopping center are ready to spend money on attractive experiments with home appliances.” The second Dreame boutique, located in Salaryevo, will have a floor area of 120 square meters.
Dreame is a relatively young brand, founded in 2015 by entrepreneur Yu Hao. The company specializes in the production of robot vacuum cleaners and high-speed hair dryers. In its market positioning, Dreame emphasizes innovation and the intelligence of its devices. The company is constantly registering patents for technological inventions such as high-speed vacuum motors, monocular machine vision, and noise reduction technology. In 2021, Dreame launched a bionic robot dog and a food delivery robot, and in 2023, they introduced a robot for pool cleaning. The brand is clearly showing interest in the Russian market: according to information on its official website, this spring they signed a contract with Dynamo, becoming the official partner of the football club. On marketplaces, Dreame robot vacuum cleaners are priced up to 120,000 rubles.

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